This start-up had created an innovative digital infrastructure solution for doctors, aiming to partner with the NHS. I created a brand that conveys a fresh, logical approach to clinical admin. In 2024, Medicus became the first new GP system to be adopted by the NHS in 25 years.
"Tracey managed to cover all bases in a super tight time-frame. Amazing! We can't wait to work with her again." – Annelise Brbora, Director
