Stella Day Spa
Branding and BROCHURE
A chain of exclusive gyms required a fresh identity for their new Japanese day spa. The brief was to create a beautiful identity, suggestive of a tranquil sanctuary, within the gym complex. The Stella Day Spa logo utilises the three lozenge shapes taken from the Bodywize gym logo, styled to form lotus flower icon. The lotus flower represents re-birth, resurrection and cleansing in Japanese culture.
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